The rise of coffee alternatives
We have nothing against coffee - it's great in certain situations, catching up with friends - something to sip dramatically during a business meeting, something warm to drink in winter. All good stuff. But sometimes you need something a little more... dynamic, fresh and convenient. That's where caffeinated gums really win the day over their brown liquid counterparts. As much as we like coffee - it does have its drawbacks. For one - it puts the caffeine into your gut, its also liquid - so requires handling with care and a vessel to carry it in, obviously. But also it requires a ritual - a brewing situation that is ok in some circumstances but ultimately if you just want the energising goodness, that quick hit of focus and burst of energy to get you going then coffee has been superseded as the go to option. Caffeinated gum or Energy Gum has coffee licked in most ways. It's quick/convenient - just pop open the pack, start chewing and you'll be riding the caffeine wave in about 5 minutes. Better yet the caffeine from the gum is absorbed quickly and easily through your gums and walls of your mouth - so it won't upset your stomach, or fill you up unnecessarily (ideal if you're about to work out, or go compete). Also it's not hot, so when the weather is warm you can still get a quick pick me up without overheating. Oh and there's no cup required so you're already going hands free baby! But maybe the final kicker is - no coffee breath, in fact you're in for quite the opposite - nice fresh breath to go along with your energy serving.
Some of the best uses for energy gum include hitting the gym, as a pre run chew or something to maintain your focus at your desk or while gaming, or just keeping the party going a bit longer. Energy gum is so versatile we really love the convenience and above all the relative low cost compared to a cup of coffee.
We think it's a true coffee alternative - for you know, the times when you don't have time for coffee.